The Great Southern Route - Fourth Edition
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  • DESTINATIONS / Australia
  • 24 March 2021
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Welcome to Australia

Australia offers far more than just spectacular beaches and outback adventures. As superyacht guests are fast realising, there’s a world to discover in the country’s reefs and rainforests, deserts and mountains – and a chance to experience luxury just that little bit differently.

Written by John O’Sullivan, Managing Director, Tourism Australia

Photography by Tourism Australia

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BEYOND OUR HARBOURS AND SHORES, from our outback to our rainforests, visitors will find a warm welcome in Australia. A place where the friendly locals are well-known for embracing and sharing an enviable outdoor lifestyle, making the country ideal for the adventurous superyacht traveller.

More recently, yacht guests are also discovering Australia as a destination offering a diverse and understated style of luxury, with a premium travel experience built on the opportunity to experience something rare, something unique, and something exclusive – all things increasingly sought after in a rapidly homogenising world.

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Longitude 131, Yulara, Northern Territory.
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Challenger Bay Drift at Ribbon Reefs, Great Barrier Reef, Queensland.
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Seal Bay Conservation Park, Kangaroo Island, South Australia.
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The Maria Island Walk, Tasmania.
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Injalak Hill in Arnhem Land, Northern Territory, is one of the most important rock art areas in the world.

Like its native animals, Australia’s luxury experiences have unique characteristics accentuated by the wide-open spaces of our landscape and our amazing coastal and marine attractions – all perfectly complemented by the country’s welcoming people, high standard of living, and world-class culinary offering.

These upscale experiences can be found in our youthful, vibrant cities as well as the stunning regions, and are often defined by natural, historical and cultural attractions that reflect the diversity of our people and our place.

While some destinations are known for their outdoor lifestyle, others are famous for fabulous dining, fashion, or art. Each region has its own particular sense of history and charm, but they all offer the high-end traveller an opportunity to engage in a truly personal and exclusive way.

From the tropical islands of the Great Barrier Reef to the soaring mountains of the Tasmanian wilderness and across to the rugged and untouched coastline of Western Australia, Australia offers an invigorating and diverse range of experiences for superyacht clients to indulge in.

Superyachts allow their guests to explore new destinations, immerse themselves in different cultures, and indulge in premium luxury experiences.

Visiting yachts provide Australia with the opportunity to increase its share of the high-value market, which is why superyachts are an important and growing sector of the Australian tourism industry.

So, whether you’re looking for wildlife interactions and luxurious retreats in exceptional places, world-class wine and food experiences, spiritually rich Aboriginal connections or incomparable journeys, there’s nothing like Australia.

We look forward to welcoming you when you next travel to our shores.

 

tourism.australia.com

 

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